New: E-Commerce Act agent duty from 21 Jan 2027 What to do now →

For global online businesses

Your domestic agent in Korea. Appointed under Korea’s privacy, AI, game, telecom and e-commerce laws.

For foreign online businesses, from a team in Seoul with one flat annual fee. We manage each regulator request with you, and nothing is filed without your approval.

  • A translated brief within four business hours
  • Specialists in domestic agent work and Korea compliance support
  • One flat annual fee, with no hourly billing
Example

KA-0412PIPC request for materialsDue Fri 18:00

  1. Received and logged Tue 10:12
  2. Brief emailed to your designated contacts Tue 10:47 · in English To: [email protected]
  3. Your facts, your approval Send the facts we asked for and approve the reply

    ApproveAsk a question

  4. File in Korean Locked until you approve
  5. Closure confirmed with the officer Recorded in your case file

10+ global clients · 27 regulator requests handled in the past 12 months · No fines or sanctions

HabbyMicrofunOutfit7Falcon GamesABI Games StudioGuru GameJindoBlu RobTop Games1Soft

How we compare

A domestic agent that supports your compliance in Korea

Many domestic agent services receive a regulator letter and pass it on. We work each request with you through to closure. Here is how that compares.

Founder’s regulator experience: Fair Trade Commission and GRAC (Google Play; 10 years at Google); PIPC and Financial Supervisory Service (SaaS startup).

Typical agent serviceKoreaAgent
Who handles a regulator letterOften received and routed to your teamA government affairs specialist, start to finish
How fast you hearForwarding times are rarely publishedTranslated alert within four business hours
Beyond the statutory roleOften statutory scope only; extras by contractAlso included, within reason: KISA and GSOK requests, user dispute mediation and Korean app store issues
RecordLogs sometimes kept; handover on exit rarely statedEvery case logged and handed to you in full

Typical arrangements, based on published service pages (November 2026). Individual providers differ.

The KoreaAgent Standard

The risks you worry about, and what we commit to

  • A regulator notice or order is missed

    4 business hours

    to a translated alert. Every deadline tracked to the end.

  • A reply goes out without your sign-off

    Your approval

    before anything is filed with a regulator. A reply to our email is enough.

  • A user inquiry or complaint goes unanswered

    1 business day

    to a first email reply, with calls answered live in business hours. We point users to your support or pass the message on.

  • Legal costs grow with every request

    One flat fee

    No hourly billing. If the work grows, the cost is ours.

Your annual review report shows our results against each commitment. How a regulator request is handled

Do you need one?

Which Korean laws require a domestic agent?

Six Korean laws require a domestic agent from companies with no office in Korea, once they pass a threshold. Each law has its own test. One designation does not cover the others.

Each law counts differently. PIPA counts everyone whose data you hold. The AI Basic Act and Telecom Act count daily users. Tests use your prior-year numbers, and your counsel confirms when a duty starts. Send us your figures and we show where they fall against each threshold.

How it works

We handle the work in Korea. Your part stays small.

  1. Set-up

    Designation and page wording, prepared for you

    We send the designation letter and the wording for your privacy policy and terms, and prepare any filing.

    Your part: Sign, and publish the wording.

  2. When a regulator writes

    You hear about it in your language, and decide

    We brief you, file in Korean once you approve, and follow up until the matter is closed.

    Your part: Decide, and approve what we file.

  3. When a user contacts the agent

    Users are pointed to the right place

    Your support handles users. When one contacts the agent listed on your pages, we point them to your support channels or pass the message to your team in English.

    Your part: Answer what we pass on.

  4. Always on

    Rule changes and supervision covered

    Rule changes that affect you are flagged as they happen, and a yearly review covers what PIPA requires.

    Your part: Read the alerts and the review.

What lands on your side

Correspondence log

One place for every case, open or closed.

CaseFromStatus
KA-0412RegulatorDue Fri
KA-0409UserClosed
KA-0401RegulatorClosed · confirmed
KA-0388Mediation bodyClosed
As files now, in your Workspace once it launches; exported in full when you leave

Review report

Volumes, service levels met, and what is still open.

41user inquiries
3regulator requests
3 / 3alerts sent within 4 business hours
95%users given a first reply within 1 business day
0missed deadlines
1rule change flagged
Annual, with training records

Screens above are examples with made-up data. Every message to a user or regulator is written or approved by a person.

More examples, including the regulator brief and call record: How it works

The service

One service, with every request included

Everything below comes with every engagement, for one fixed annual fee set by the size of your company and how much regulator work it brings.

  • A named lead, backed by our regulatory affairs team A named lead from our Seoul team runs your matters from start to finish, backed by the team’s experience with the KFTC, GRAC, PIPC and FSS.
  • A translated alert within four business hours What a regulator asks for and by when, in English or your language. Every deadline is tracked until the matter is closed.
  • Regulator responses, worked with you With your OK, we check with the officer what prompted the request, shape your reply and agree its timing and scope. Nothing is filed without your approval.
  • User inquiries handled Calls answered live in Korean business hours, and emails within one business day. Users are pointed to your support, or their message is passed to your team.
  • Every duty the law gives your agent Designation and any filing it needs, data breach notices, rule-change alerts, and the annual review with training records.
  • Korean app store policy advice Google Play and App Store rules and ratings specific to Korea, and finding and clearing the cause of an app store warning.
  • One flat annual fee No hourly billing and no per-request fees, however many requests come in.
  • Free switching, full records Moving from your current agent costs nothing. If you leave, every case and approval is exported to you in full.

Also included, within reason: requests from other Korean public and self-regulatory bodies, such as KISA and GSOK, and user dispute mediation. For games: probability-item disclosure checks before the regulator looks, and responses to correction orders.

Get a quote How pricing works →

Need to brief your team? Get the overview (PDF) →

FAQ

Frequently asked questions

Do we need a domestic agent in Korea?

Each Korean law has its own test. Most use revenue (KRW 1 trillion overall, or KRW 10 billion from the relevant service) or Korean users (1 million or more). The Game Act test is one title averaging 1,000 installs a day. Some laws also apply once a regulator formally asks you for materials. Tests use your prior-year numbers. Your counsel makes the final call. See the tests law by law

What does a domestic agent actually do?

It is your official contact point in Korea. Regulators and users reach your company through it. The agent passes their requests to you and carries out the duties each law assigns, such as filings and, for games, probability disclosure for loot boxes. It does not give legal opinions or resolve user issues.

Is a domestic agent the same as a domestic representative?

Yes. Both describe the same role, 국내대리인 in Korean law: the person or company named to receive regulator requests and user contacts for a foreign business. "Domestic agent" is the literal translation; "domestic representative" and "local representative" are also common.

Which Korean laws could apply, and does one appointment cover them all?

Up to six: PIPA, the Network Act, the Game Industry Promotion Act, the AI Basic Act, the Telecommunications Business Act and, from 21 January 2027, the E-Commerce Act. Each law needs its own designation and has its own rule on where, or whether, the agent is published, but one agent can hold all of them. With us, one team and one record cover every law that applies. Compare the six laws

What happens if we do not appoint one?

A fine of up to KRW 20 million under five of the laws, and up to KRW 30 million under the AI Basic Act. Regulators can also keep writing to you directly, in Korean, with deadlines that run whether or not anyone at HQ has read the letter. An agent receives these letters for you and tracks every deadline. Fines law by law

Do we have to file the appointment with a regulator?

PIPA and the Network Act have no filing step: the public record is your privacy policy or website. The Telecommunications Business Act has neither. The Game Industry Promotion Act has no filing step, but the game regulator (GRAC) asks for a designation confirmation naming your agent, including after a change; we prepare and submit it. The AI Basic Act requires the appointment to be filed with the Ministry of Science and ICT, and from 2027 the E-Commerce Act requires the agent’s details to be sent to the Fair Trade Commission.

We have a Korean subsidiary. Must it be the agent?

Under PIPA and the Telecommunications Business Act, and under the E-Commerce Act from 2027, if you have a Korean entity you set up or control, it must be the agent. It stays the agent, and we can run the phone line, inbox, regulator correspondence and records behind it.

A Korean regulator has already written to us and we have no agent. What now?

Email the letter to us. We tell you in English what it asks for and by when, and how quickly we can be in place as your agent. If it calls for a legal position, we say so, and your counsel, or a Korean law firm we introduce you to, can take that part.

Do we need to log in to a portal to work with you?

No. Every alert, brief and draft comes to the people you name by email, and you reply in the same thread to ask questions or approve. We set up a call whenever a matter needs one. Once it launches, the KoreaAgent Workspace will hold every case, deadline and approval, and the user inquiries and regulator requests we handled, for when you want to look something up, approve there or export. Until then, records come to you by email and as files. You will never have to check it. See a regulator request, step by step

How is the fee set?

One flat annual fee per company, set by the size of your company and how much regulator work it brings. The number of laws and requests does not change it. Request from your company email: the quote arrives within 5 minutes if we have already written to your company, otherwise within one business day. How pricing works

We already have an agent. How does switching work?

We read your current contract and notice period, set our start date to the day the old agent stops, draft the termination notice for you to send, collect any open matters, and give you replacement wording for each page. There is no switching fee. Switching, step by step

How do you handle our users’ personal data?

Where we handle your users’ personal data, we sign a data processing agreement with you and appear as a processor in your privacy policy. Records stay in our case system and go to you in full if you leave.

Request from your company email and get your fixed annual quote in 5 minutes

Tell us your company and what you run. If we have already written to your company, the quote reaches your inbox within 5 minutes. Other requests, and those from personal email, get one within one business day. No call needed.

We use your details to prepare and send your quote, and to follow up on it. Privacy Policy

Prefer to talk?

Book a 30-minute call

Need to brief your team?

Get the overview (PDF) →

Book a 30-minute call

Get the KoreaAgent overview

A short PDF on how we work as your domestic agent, what the service includes and one regulator request from start to finish.

We use your details to send the overview and to follow up once. Privacy Policy